The 3 Pillars on Internet Ambitions Part 2 of 4

 

 

Pillar Two: Content

How many times are you going to read somewhere that “content is king?”  Everyone says it is in some form or another and goes further by giving you’re their perspective, but the bottom line is: where do you get it? And, how much of it do you need?

    Sourcing:  The internet is a place that is constantly hungry for information.  And
    unfortunately, the majority of the people that go to the internet are looking for
    information and only the minority of the people are providing that information.
    Therefore, you can almost guarantee yourself a spot on the information highway. 
    Sourcing begins with you.  Tell the world what you are good at.  And don’t try to be the
    expert.  Just share your opinions at a minimum, and make sure to communicate those
    thoughts and ideas -regularly.
   
    Volume:     Let me put it this way, when you setup your domain you created your first index
    (i.e., www.yoursite.com).  Google will index you eventually and so will MSN and Yahoo. 
    However, for most bloggers’ efforts to be considered even mildly successful, they have to
    reach a minimum level of at least 500 indexes going to your domain before you start to
    see viable quantities of traffic on your site.  By indexes I don’t mean inbound links.
    And this “indexing” happens only when you post to your blog.  More posts, more indexing.
    Additionally, if you assign tags (keywords) to your posts, you may increase the index. 
    In the above example, if you have written 100 posts, then you will have 100 indexes, i.e:

             Site Index URL Number 1:       www.yoursite.com
             Site Index URL Number 100:   www.yoursite.com/post-name-etc/

   Now add “simple tags” and “sitemap” your website, and you have effectively raised your
   indexes (URLs) to over 200 by now.

             Site Domain Index: 1
             Site Post Indexes: 100
             Site Tag Indexes: 100

   Congratulations, you now have 201 indexes (assuming the search engines index your total
   URLs) that reference your presence when people search (regardless of whether it’s a
   social network or a search engine).
   
   Visit Google.com and in the search bar type site:yourdomain.com to see your indexes. 
   Where ‘yourdomain’ is replaced by your domain or the website of your choice.

     Links:  All conversations about search engine optimization (SEO) and social media
     optimization (SMO) end with inbound links.  Google, MSN and Yahoo use them to
     determine your site’s “rank” in their search results.  The more websites that link to you,
     the higher your score and authority.  Obviously if you are writing content and enhancing
     the information highway, then you don’t have to worry about links, they will eventually
     get around to you.

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Yahoo Paid Search $50 Credit Code

This is for your information and pass it on to all those looking to setup a Yahoo Paid Search account.

Many people have said that Yahoo dropped their $50 credit for new accounts and reduced it to $25.  If you click the button below you will see how it says $25.00.  But I happen to know that they are still running the $50 credit just like Google.  In fact, here is the promotion code for those that wish to open a Yahoo Paid Search account and get the $50 credit (make sure you enter the Code below even though the screen says a different code).

From the last time I visited the Yahoo site, the only requirement is that you setup a credit card and then they will charge three times the minimum you set to spend on pay per click.  So say you decide to spend $10 a day, they will charge $30 on the card etc.  So you should be in good shape. 

Once you go through the setup process make sure you look for the promo code window so you can enter it like it is below:

Get a $50 credit

Or call our sales team at 1-866-764-7650

Mon – Fri, 6am – 6pm PST

and mention promo code USPX06

Like I said Google has a similar credit for $50 and they just ask that you setup a minimum deposit of $10 to start things out and you can choose to pay for your ads "prepaid" as in a set amount on your card or pay as you go to be charged later to the card. 

Microsoft Ad Center on the other hand, charges you a $5 setup fee to setup their account and asks you to deposit at least a minimum deposit and offer NO credit.  I guess they don’t want to give you a break.

Once you sign up for either Google or Yahoo, give it a day or two for your credit to appear.   You should find it in your Account settings area.  If not, call them and they will credit you promptly. 

I like these initial credits.  When I first signed up for Paid Search services I used my initial $50 and I  received over 300 visitors that day from the credit.  Not bad for free.

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Cuil is very Cool

Here is a twist to the Google oligopoly (that’s meant in a friendly way Google!).  Cuil is a new search engine that claims to have indexed three times the amount of websites as Google.  They not only display their results but they also cascade additional pages of information for you.  I won’t say its mean to replace your search method but its another way of getting information to you.  When I look at it, the results to me look almost as if it’s a Google+Wikipedia combination but why don’t you test it for yourself and see what you think.  

For my very first search I typed in laptop and received 333,722,307 results.  When I typed laptop on Google, I received 274,000,000 results.  Hmnnnnn…. -interesting.  For the moment I am not seeing any advertisements in any of the pages.  But its going to be interesting to see when they launch their own version of AdWords or something similar as MSN AdCenter and Yahoo Paid Search has done.  I really think they have a shot at the market because I think many of us have become accustomed to seeing the same Google results layout.  These guys put a different feel on the page and a lot of people seem to like it.

I especially like how they say "Search 121,617,892,992 web pages."  Remember when Google started?  Now these guys come along and trump the amount of pages that Google carries.  That’s incredible in itself not to mention that yes, they do say billions, as in number of pages indexed.  121.6+ B.

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